Wearing large, flashy chains or massive award medals, medallions and champ chains have lately been very trendy in recent years, especially in sports, among celebrities, and hip hop. The reasons may be because of the following:
1. Hip-Hop & Rap Influence
Think about Hip Hop and its huge influence on culture, fashion and other trends, and you will also envision those larger than life jewelry pieces hanging on the necks of rappers and musicians. These glitter and glam pendants seem to be symbols of status and success.
2. Achievement in Sports Recognition & Athlete Endorsement
It seems with sports awards, bigger has become better. This applies not only to trophies and award belts, but also to medals. In recent years, championship awards for many sporting participants ranging from high school to professional levels have become larger and more “flashy” custom and extravagant. This trend may partly be due from hip hop’s influence on famous athletes who wear unique oversized chains, jewelry and medallions to gain attention and to further their brand. This increases and influences fashion and award trends among fans and sporting participants.
3. Times Gone by
Remember the bling of the 80’s and 90’s? What about the disco balls of the 70’s? Perhaps the nostalgia of “days gone by” encourages us to bring back bold fashions and glitzy items. There seems to be a resurgence for eye-catching clothing and accessories, which has crossed over to our awards.
4. Social Media & TV
With the popularity of YouTube, Instagram, Pinterest, TikTok, etc. extravagant jewelry/awards and large championship medals make an impactful statement. The glamour of “Big Jewelry” is seen everywhere on TV from red carpet events, movies, collegiate sports, etc. This is an ideal way to showcase status, achievement and success, and to increase interest in your brand, organization and image.
5. Excess in our Culture
It seems as time goes on, especially in the USA, we get used to having and wanting more and more….or making things bigger and better. Excess seems to be a common theme in many trends including fashion, culinary arts, technology, etc. It is a conspicuous way to draw attention, remain unique or to show-off.
All in all, the influences of media and cultural changes seem to have influenced our taste for award medals to be bigger, bolder and more eye-catching than ever. JustAwardMedals offers an entire line of eye-catching champ chain medallions with stock imagery and customizable text. Whatever your needs, we are here to help make your next award ceremony or event a success!